Content Tweaks For Your Business Website
It can be a very difficult task to create high quality original content for your business. It’s sometimes hard to know where to start and how to write good content that will bring in a lot of interest for your business. The goal of writing new content is not only for search engine optimization purposes but also to engage the visitors that come to your website. There are many different ways of producing content and we have some unique tips and strategies that you can implement your company.
Post Article Or Blog Content Weekly
Some of the reasons why we want good content published on local websites whether you are targeting local or national keywords is for the huge benefits it brings in returns to the search results. Without a doubt is it has been proved that websites that have fantastic content published on their website are the sites that rank to the top of the search engines. It is recommended not to have just great content written on your website one time when your website is developed but to have at least monthly if not weekly new content added to your website. One of the best and easiest ways to add ongoing content for most business websites is to create article posts and or blog content posts.
Never Post Low Quality Or Keyword Stuffed Content
It is not enough to just include content and think that any content will do. There really is a strategy on how to create good content that is not keyword stuffed. If you are familiar with any of the Google updates that if come out in the past several years you will know what we’re talking about. For example one of Google’s updates called the panda update was and update the Google came out with that regarded content writing. Websites that had very low quality content or content that was stuffed with keywords were now not useful in any way. As a matter of fact, you can harm a website by creating low quality and keyword stuffed content. We highly recommend staying away from this practice and we recommend the following.
Include Main Keywords In The Headlines
So when you are creating content for your website here are a few tips that you can implement to make sure that your content is Google friendly and user friendly. The headline of your blog post can contain the main keyword that you are focusing on. You can also include the main keyword in the very first paragraph of your blog post. Even if your blog and article is not written and in order to bring in traffic to your website you can still implement these tips. Having H1 H2 and H3 meta-tags is incredibly important not only for blog post content but also for keyword page content. If you have been reading through our articles you will of learned that you can create different keyword landing pages for your business. These same tips can be implemented for blog posts and also keyword landing pages.
It is also recommended that you include images into your posts and pages so that your viewers will stay more attentive and be more engaged. In addition to just adding images you can also use the image alt tags which are for Google. By having alts tags inserted into the image you are basically telling Google and the other search engines what this image is about.
Implement A Good Looking Layout
Another tip that we recommend is to make sure that your content is laid out in an attractive manner so that it is not boring to read through. It is important to make sure that your blog posts and pages have a good user friendly layout so that they will stay engaged. After all, the purpose of bringing viewers and visitors to your keyword landing pages and blog posts is to help them contact you for your local services. The reason why we are doing all of this content optimization is to bring in sales for your business. Please keep this in mind when you are developing relative content for your website, it’s important to make sure that the visual appearance is of superior quality.
Posted Content Occasionally Can Include Blog Comments
Depending on your business you can also allow blog comments to be inserted. You can review these comments and include only the high quality comments that are positive feedback on your written post. We also recommend inserting call to action buttons near the bottom or at the very bottom of the post right above the footer section. This is important so the after a potential customer has read your content they will then have an easy option of contacting your business.
Following these simple content tweaks for your website will insure an increase in your keyword rankings. If your business needs content optimization, our writing experts would be happy to assist you. Just contact Las Vegas web design Co today to get started with your content optimization!